Did you know that there are more than one billion Instagram users out there? Instagram has quickly established itself as the go-to social media platform that people of all ages and backgrounds can turn to.
This is why Instagram is a great choice for anyone who is looking to grow their company. But just how can someone create an Instagram sales funnel? We’re glad you asked!
If you would like to learn more about how to do something like this then keep on reading and we will walk you through everything that you will want to know!
Top of the Funnel
At the top of the Instagram sales funnel is the followers. Your goal here is to fill the funnel with as many users within the target demographic as you possibly can.
The more users who go into the funnel, the more people you can covert on your site. The average conversion rate for something like this is three percent.
Make sure that you include strong calls to action in your posts to get people to switch over to your site.
Middle of the Funnel
As you get more Instagram followers, you will want to pay attention to your engagement rate. This is the number of users who actively comment on and like your posts out of the total following. It’s nice to have a lot of followers but it doesn’t mean much if these followers aren’t interacting with any of your posts.
One of the most important Instagram advertising stats that you need to know is that Instagram has the highest engagement rates across all social networks.
You want to show your followers why they should buy your products. You can do this by posting photos of your products that are clear and nice. You should also respond to comments and even follow users back.
Bottom of the Funnel
Finally, at the end of the Instagram sales funnel, you have the users who are likely to buy from you. These people follow your account and interact with what you post. This shows that they have a strong interest in your products and your brand.
These are the users who you want to bring over to your site and get them to make a purchase.
The pages that you link to should always be relevant to the content that you post on your Instagram page. If the links are not relevant that your followers will quickly leave and won’t trust you anymore.
You should keep everything relevant and include links that are useful to the user.
The Importance of Knowing How to Create an Instagram Sales Funnel
Hopefully, after reading the above article, you now have a better idea of how to create an Instagram sales funnel. As we can see, utilizing an Instagram sales funnel can help you greatly expand your business and sell more products.
And don’t forget to check out the rest of our blog today to read even more helpful and interesting articles like this one!